7Sunday is an entertainment company I partnered with through Clemson’s brand capstone to elevate and refine its brand presence across key touchpoints. The project focused on strengthening consistency and clarity by translating the company’s existing identity into a more cohesive, scalable system.

I began by redesigning their electronic press kit (EPK) to better communicate the brand to industry partners, and developed a comprehensive brand guide to ensure alignment across future materials. A redesigned website is currently in progress to increase traffic, improve the user experience, and strengthen overall brand awareness.

Together, this work reflects a shift from a fragmented presence to a more unified, established brand.